Wed, Oct 21 04:27 AM

Zuckerberg spent years building on Apple’s terms. His $100-billion-plus AI bet is about owning everything

Fortune•Tue, Oct 20, 2026, 07:30 AM•2 min read

Zuckerberg and chief AI officer Alexandr Wang want Meta’s Muse agents to shop for you. That could disrupt the ad machine paying for it all.

Source: [Fortune](https://fortune.com/2026/10/20/zuckerberg-apple-lesson-meta-100-billion-ai-bet/)

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