AI-first search is changing the signals brands need to manage for online visibility. Rather than treating SEO as a process focused only on ranking individual pages for keywords, organizations increasingly need to make their identity, expertise, and relationships legible across content, structure...
Source: [Dev.to](https://dev.to/alifar/why-ai-search-seo-is-shifting-toward-entity-governance-and-structured-content-3jmc)