Fri, Jul 31 04:09 PM

The Market Doesn’t Reward the Best Product. It Rewards the Best-Understood Product

Inc.•Fri, Jul 31, 2026, 03:30 PM•2 min read

Every company wants to scale. Too many forget this one rule.

Source: [Inc.](https://www.inc.com/dave-kerpen/best-product-strategy-market-simplicity-scalability/91383041)

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