The FTC asks companies from Uber to Walmart about how they personalize the prices you pay

Business Insider•Wed, Oct 28, 2026, 08:19 PM•2 min read

FTC looks into Uber, DoorDash, Walmart on personalized pricing, seeking data use details from airlines to retailers.

Source: [Business Insider](https://www.businessinsider.com/ftc-probes-data-use-in-pricing-by-uber-doordash-walmart-2026-10)

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