Sinclair Invests in IRCODE, a ‘Shazam for Images’ AI Vision Start-Up, and Sets Interactive TV Rollouts in Two Markets

Variety•Wed, Jun 17, 2026, 02:00 PM•2 min read

Local TV station operator Sinclair is going to let viewers interact with its on-air programming — and ads — in a new way under a partnership with IRCODE. Sinclair has made a strategic investment in IRCODE, a computer vision and AI company that claims its system makes TV interactive and shoppable...

Source: [Variety](https://variety.com/2026/tv/news/sinclair-invests-ircode-shazam-for-images-tv-station-rollouts-1236782580/)

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