"There’s a term we use: ‘new-stalgia,'" explains a top Paramount exec of the Santa Monica project, which exults in the aesthetics of the 1987 animated series. "It’s new for kids but nostalgic for adults, often their parents.
Source: [Hollywood Reporter](https://www.hollywoodreporter.com/business/business-news/paramount-teenage-mutant-ninja-turtles-pizzeria-1236624380/)