From nuclear energy to lab-grown meat, the list of effective but unpopular climate solutions is long. A new University of Colorado Boulder study sheds light on why people reject or accept some proposed sustainability technologies: If it doesn't seem natural, they won't go for it. And that holds...
Source: [Phys.org](https://phys.org/news/2026-08-naturalness-emerges-key-driver-climate.html)