Steve O'Donnell, NASCAR CEO, says the business has good momentum but he's still focused on attracting younger viewers and getting new fans to the track. He also talks about competition among the drivers and how that helps the sport. He speaks on "Bloomberg Open Interest.
Source: [Bloomberg Markets](https://www.bloomberg.com/news/videos/2026-09-08/nascar-is-targeting-the-young-fans-ceo-says-video)