Jersey Mike’s spent almost ‘zero dollars’ on digital marketing. That’s now changing.

The CEO of the newly public sandwich chain says the company needs to be more proactive about reaching younger customers.

Source: [MarketWatch](https://www.marketwatch.com/story/jersey-mikes-spent-almost-zero-dollars-on-digital-marketing-thats-now-changing-9738485d?mod=mw_rss_topstories)