AI assistants are becoming a measurable source of website traffic. People now use ChatGPT, Claude, Gemini, Perplexity and other AI assistants to research products, compare tools, solve problems and discover websites. When someone clicks a link suggested by one of these assistants, the visit may...
Source: [Dev.to](https://dev.to/edwardcalanni/how-to-track-ai-referral-traffic-from-chatgpt-claude-gemini-and-perplexity-in-ga4--13om)