FIFA is projected to pull in a staggering $10. 9 billion from the World Cup—a 56% jump from the last tournament. Meanwhile, the host cities and stadiums don't see a single dime from ticket sales or sponsorships.
Source: [Bloomberg Markets](https://www.bloomberg.com/news/videos/2026-06-18/how-fifa-picks-world-cup-host-cities-sports-city-video)