The Indiana Fever have felt the ‘Caitlin Clark’ effect firsthand, with ticket prices experiencing a 140% hike for away games, per a May 2025 report by WCNC. She has become the uncontested face of the WNBA since she was drafted first overall in 2024.
Source: [Yahoo Sports](https://sports.yahoo.com/articles/geno-auriemma-explains-why-caitlin-053418464.html)