Dee Brock, Who Created the Dallas Cowboys Cheerleaders, Dies at 96

NYT Business•Sun, Sep 27, 2026, 05:41 PM•2 min read

As the first director of the troupe, she helped transform it from a high school squad into a global phenomenon.

Source: [NYT Business](https://www.nytimes.com/2026/09/27/us/dee-brock-dead.html)

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