Executive Thesis: Premature product recommendation is the silent killer of B2B digital conversions. Forcing algorithmic catalog suggestions before resolving a buyer's operational intent introduces cognitive friction, degrades downstream lead quality, and causes qualified engineering traffic to b...
Source: [Dev.to](https://dev.to/mingmingcodes/before-you-recommend-a-product-what-a-b2b-search-experiment-teaches-about-visitor-intent-30f3)