AI is not simply replacing search. It is changing the route consumers take to local businesses, with discovery increasingly mediated by AI-generated answers, platform surfaces, and actions that occur before a user visits a website. For enterprise marketers, the practical consequence is a more f...
Source: [Dev.to](https://dev.to/alifar/ai-is-fragmenting-local-discovery-forcing-enterprises-to-rethink-search-visibility-1n0)